AI Insights · Timothy · October 2021
Top 5 Play Pass Games on iOS in Europe Q3 2021
Discover the performance trends of the top 5 Play Pass games on iOS in Europe during Q3 2021, including revenue, downloads, and active users.
In the third quarter of 2021, the top 5 Play Pass games on iOS in Europe showed varying performance trends in terms of revenue, downloads, and active users. Here are the highlights:
LEGO® DUPLO® WORLD from StoryToys Limited saw a notable peak in weekly revenue, reaching approximately $54.8K in the week of July 26. Weekly downloads experienced a surge towards the end of the quarter, peaking at about 12.5K in the final week of September. Weekly active users fluctuated, with a low of 28.4K in the week of September 13, before increasing to 34.3K by the end of the quarter.
Pixel Art － Color by Number by Easybrain Ltd maintained steady weekly revenue, averaging around $14K to $16K throughout the quarter. Weekly downloads peaked at 35.7K in the week of August 2, but then gradually declined to around 17.3K by the end of September. Weekly active users showed a downward trend from 519.5K at the start of the quarter to 405.5K by the end of September.
Disney Coloring World, also from StoryToys Limited, experienced a steady decline in weekly revenue, falling from $12.4K in early July to around $8.8K by the end of September. Weekly downloads were fairly stable, peaking at 15.1K in the week of August 30. Weekly active users saw a decline from 22.5K in early August to 19.1K by the end of September.
Hungry Shark Evolution by Ubisoft displayed consistent weekly revenue, averaging around $9K to $10K for most of the quarter, with a peak of $12.2K in the week of July 26. Weekly downloads showed significant fluctuations, peaking at 36.8K in mid-September before dropping to 19.9K by the end of the quarter. Weekly active users decreased from 175.5K at the beginning of the quarter to 138.8K by the end of September.
Touchgrind BMX 2 from Illusion Labs maintained relatively stable weekly revenue, hovering around $6.3K to $8K throughout the quarter. Weekly downloads peaked at 49.3K in the final week of September. Weekly active users increased from 300.7K at the start of the quarter to 333.8K by the end of September, showing a positive trend.
These insights are based on data from Sensor Tower. For more detailed analysis and trends, visit Sensor Tower's website.
